Yellowfox

Experience Design

The Yellowfox rebrand focused on creating a warm, contemporary identity that reflects the quality of the studio's work and its approachable, client-focused design philosophy.

Experience Designer
True Advertising

My Role

_Brand strategy
_Art direction
_Service design


My Responsibilities

Rebrand

The refreshed brand, supported by a new website and visual language, positions Yellowfox as a confident, premium interior design business while staying true to its friendly, down-to-earth personality.

Kevin Schluter Design | Yellowfox | Branding | A geometric logo with a yellow fox face made of triangles, with the text "YELLOWFOX" underneath.
Kevin Schluter Design | Yellowfox | Branding | Infographic explaining the concept of a yellow fox logo design, illustrating various symbol variations, architectural elements, and logo lock-up options with color and background variations.
Kevin Schluter Design | Yellowfox | Branding | A logo style guide chart showing different versions of a yellow fox logo in various color schemes and backgrounds, including white, yellow, dark, and black, with labels for each color variation.
Kevin Schluter Design | Yellowfox | Branding | A color palette chart showing primary colors; yellow, white, black, secondary colors gray shades, gradient from dark blue to light gray, and accent green.
Kevin Schluter Design | Yellowfox | Branding | Graphic architectural elements, including lines, connected lines, parts of lines, block lines, lines with solid segments, and block tones, with visual examples of patterns and designs.
Kevin Schluter Design | Yellowfox | Branding | Type elements and different font styles and sizes, including promotional content for interior design, featuring phrases like 'be refined,' 'professional interior designers,' and pricing information.
Kevin Schluter Design | Yellowfox | Branding | 'Textures' displaying various material textures including wood, tiles, glass, surfaces, soft furnishings, and concrete, each shown as a small image with labels.
Kevin Schluter Design | Yellowfox | Branding | An image collage of various interior design elements including furniture, lighting fixtures, flooring, and decorative objects.
Kevin Schluter Design | Yellowfox | Branding | An image collage of multiple modern interior home spaces, including kitchens, living rooms, and bedrooms, showcasing contemporary design and decor.
Kevin Schluter Design | Yellowfox | Brand Application | Open showcase book with pages showing lighting fixtures and interior design images, resting on a beige display stand
Kevin Schluter Design | Yellowfox | Brand Application | A two-page brochure about lighting design, featuring images of modern lighting fixtures and lamps, with text in black, gray, and yellow highlighting the company name Yellowfox.
Collection of six business card designs with a geometric yellow and white logo, contact details, and a photo of furniture or home decor, displayed on a white background with one card placed on a pink paper and another scene featuring a gray couch and pendant lighting.
Branding and marketing materials for a company called Collateral, including business cards, brochures, notebooks, pens, and digital displays, all featuring a yellow, white, and black geometric logo.
Business stationery and notebooks with a black and gold logo on a textured surface.
Yellowfox logo featuring a geometric fox made of yellow and white triangles, displayed on a wall and a hanging sign. The logo is part of interior graphics for the Yellowfox company.
Three women modeling casual clothing featuring yellow geometric designs on T-shirts, with a white tote bag with yellow geometric pattern, and an image of the tote bag holding rolled-up papers and a tube.

Similar Work

Experience Design

Douglas

Experience Design

Big Pictures

E-com Website

Shimmer

Lion

Experience Design

Interested in working together?

Check my availability

Back to top

Home